Pricing

Plain pricing. No small print.

£297 to launch your site. Two optional bonus plans if you want us doing more. Year two is a separate decision. VAT inclusive, no lock-in, ever.

VAT inclusive. · No lock-in, ever. · UK hosting.
Introductory offer · ends 30 June Three months of Growth, free with any Launchpad. Worth £237. Book a call →
The three tiers

One launch price. Two optional bonus plans.

Everyone starts with Launchpad. Growth and Always On are optional monthly plans that bolt on top, with no lock-in. Pick what you need.

Launchpad

Your complete done-for-you website.

£297 one-off

VAT included · Pay once · Yours to keep

  • ✓ Custom-coded site for your trade
  • ✓ Logo and brand assets
  • ✓ Domain registration (yourname.co.uk)
  • ✓ Professional email
  • ✓ SEO foundations + Google Analytics
  • ✓ UK hosting + SSL + daily backups
  • ✓ 30 days post-launch support

Always On

Own your local area.

+£149 / month

Cancel any time · Includes Growth

  • ✓ Everything in Growth
  • ✓ AI receptionist · 24/7 call answering
  • ✓ Advanced local SEO (citations, geo)
  • ✓ Competitor monitoring (quarterly)
  • ✓ Priority phone support
  • ✓ Quarterly strategy review
Compare side-by-side

Every feature, every tier.

Feature Launchpad Growth Always On
The website
Custom-coded site for your trade✓✓
Domain in your name✓✓
Logo + brand assets✓✓
UK hosting + SSL + daily backups✓✓
SEO foundations + Analytics✓✓
30 days post-launch support✓✓
Bringing in more work
Tracked UK phone + call recording—✓
Missed-call text-back—✓
Automated review requests—✓
Google Business Profile management—✓
2 SEO blog posts per month—✓
Monthly performance reports—✓
Always-on coverage
AI receptionist · 24/7 call answering—✓
Advanced local SEO (citations, geo)—✓
Competitor monitoring (quarterly)—✓
Priority phone support—✓
Quarterly strategy review call—✓
Price £297 one-off +£149 / month
Step 03 · Year two onwards · A separate decision

When you reach year two, you choose again.

Three options. Stay on Renewal for the basics. Move up to Growth or Always On if you want us doing more. Or leave entirely, and we'll help you move. Nothing auto-charges.

Renewal · The simplest year-two option

£15 a month to keep your site live.

For Launchpad clients who don't want a monthly plan after year one. Site stays live, secure, and up-to-date. No marketing extras.

UK hosting kept live · SSL renewal · Domain renewal covered · Daily backups · Annual: £120/yr (save £60)
In every plan

What's included, no matter what you pay.

169 tasks behind every Launchpad build

Here's what goes into the £297, broken down.

Click any category to see the work inside it.

Domain & DNS setup 12 tasks
  • ✓ Domain registration in your name (yourname.co.uk)
  • ✓ Nameservers configured
  • ✓ DNS records (A, MX, CNAME, TXT)
  • ✓ Email forwarding set up
  • ✓ SSL certificate provisioned and installed
  • ✓ SPF, DKIM, DMARC records (email anti-spoofing)
  • ✓ WHOIS privacy enabled
  • ✓ Domain renewal automation
…and 4 more · full list provided on handover
Site build & structure 35 tasks
  • ✓ Custom HTML and CSS build (no template, no plugins)
  • ✓ Mobile-first responsive layout
  • ✓ Service pages written for your trade
  • ✓ Service area page with embedded Google Maps
  • ✓ Photo gallery for completed work
  • ✓ About page with credentials and accreditations
  • ✓ Contact page (form, click-to-call, WhatsApp, email)
  • ✓ Privacy + cookie policy (UK GDPR compliant)
  • ✓ Terms of service page
  • ✓ 404 page styled and helpful
…and 25 more
Brand assets & identity 15 tasks
  • ✓ Logo design (5-6 concepts to choose from)
  • ✓ Colour palette matched to your trade
  • ✓ Branded email signature template
  • ✓ QR code for vans, cards, flyers
  • ✓ Google review shortlink (one tap to leave a review)
  • ✓ Logo files exported (PNG, SVG, favicon, touch icons)
  • ✓ Open Graph and social-card images
  • ✓ Brand-applied typography across the site
…and 7 more
Content & copywriting 25 tasks
  • ✓ Homepage copy in plain English
  • ✓ Service-by-service descriptions
  • ✓ About-page narrative
  • ✓ Call-to-action microcopy throughout
  • ✓ Meta titles and meta descriptions per page
  • ✓ Image alt text (accessibility and SEO)
  • ✓ Service area copy (towns and postcodes you cover)
  • ✓ Trade-specific FAQ block
…and 17 more
SEO foundations 28 tasks
  • ✓ Page-by-page title tags
  • ✓ Meta descriptions
  • ✓ Schema.org structured data (Organization, LocalBusiness, FAQPage)
  • ✓ XML sitemap created and submitted to Google
  • ✓ Robots.txt configured
  • ✓ Open Graph and Twitter Card tags
  • ✓ Canonical URLs set per page
  • ✓ AI-search structured answers (for ChatGPT, Perplexity, Gemini)
  • ✓ Internal linking strategy
  • ✓ Breadcrumb markup
…and 18 more
Analytics & tracking 18 tasks
  • ✓ Google Analytics 4 set up and configured
  • ✓ Phone-click goal tracking
  • ✓ WhatsApp-click goal tracking
  • ✓ Form-submission goal tracking
  • ✓ Google Search Console linked
  • ✓ Cookie consent banner (GDPR-compliant)
  • ✓ Scroll-depth and engagement tracking
  • ✓ Page-view conversion event mapping
…and 10 more
Google Business Profile 12 tasks
  • ✓ Profile audit and setup guidance
  • ✓ Category and service selection
  • ✓ Service area configuration
  • ✓ Photo recommendations and uploads
  • ✓ Verification walkthrough
  • ✓ Opening hours and special hours setup
  • ✓ Service descriptions matched to your site
  • ✓ Q&A monitoring setup
…and 4 more
Hosting & security 14 tasks
  • ✓ UK hosting provisioned
  • ✓ SSL certificate installed
  • ✓ Daily backups enabled and tested
  • ✓ 24/7 uptime monitoring
  • ✓ Software update automation
  • ✓ Page-load performance baseline (target sub-2 seconds)
  • ✓ DDoS protection and rate limiting
  • ✓ Security headers (CSP, HSTS, X-Frame-Options)
…and 6 more
Launch & quality assurance 10 tasks
  • ✓ Cross-browser testing (Chrome, Safari, Firefox, Edge)
  • ✓ Mobile device QA (iOS and Android)
  • ✓ Page-speed audit and fixes
  • ✓ Form submission end-to-end testing
  • ✓ Accessibility check (WCAG basics)
  • ✓ Domain go-live coordination
  • ✓ Pre-launch analytics smoke test
  • ✓ Post-launch monitoring (first 7 days)
…and 2 more
Year 1 comparison

Every feature, every plan.

Launchpad on its own, with Growth or Always On bolted on top. Scroll sideways on a phone.

Feature Launchpad£297 one-off + Growth+£79/mo + Always On+£149/mo
The site
Custom-coded site for your trade✓✓
UK hosting + SSL + daily backups✓✓
Domain registration (yourname.co.uk)First year✓
Self-edit your site (magic-link login)✓✓
Transfer out any time✓✓
Post-launch support30 days✓
Get the phone ringing
Tracked UK phone number with recording—✓
Missed-call text-back—✓
AI voice agent—✓
Get found and trusted
Automated review requests—✓
Google Business Profile management—✓
2 SEO blog posts per month—✓
Ongoing SEO management—✓
Advanced local SEO (citations, geo)—✓
Competitor monitoring (quarterly)—✓
Reporting and support
Performance reports—Monthly
Phone-call activity in Admin Area—✓
Ongoing website updates by us30 days✓
Priority email support—✓
Priority phone support—✓
Quarterly strategy review call—✓

Year 2 onwards is a separate decision. See Step 03 above for Renewal at £15/month.

Pricing questions

The questions that come up most.

Is VAT included?
Yes. Every price on this page is VAT-inclusive. The price you see is the price you pay.
What happens after year one?
Three options. £15 a month to keep your site live. Move up to Growth or Always On if you want us doing more for you. Or leave entirely, and we'll help you move. Nothing auto-charges. You choose.
Is there a minimum contract?
No. Launchpad is a one-off. Growth, Always On, and Renewal are all month-to-month. Cancel any time, no questions, no exit fees.
Are there any hidden fees?
No. The price you see is the price you pay. No surprise renewals, no platform fees, no support tickets at £50 each. If something costs extra, we tell you up front.
What costs extra?
Optional add-ons only. Extra pages beyond what's in your build, custom integrations, additional tracked numbers, major design changes after launch. We quote those individually, in plain numbers, before any work starts.
Will my price ever go up?
If we change our prices, your current rate is locked. We tell you in advance. No surprises.
What if I want to leave?
Just tell us. We hand over everything: your domain, your site, your content, the lot. No exit fees, no awkward calls. Same day we hear from you, we get it moving.
How do I pay?
Card or direct debit, your choice. Launchpad is paid up front. Monthly plans are billed on the same day each month. Annual Renewal is paid once for the year.
Book a call

Want to talk it through before deciding? Send us a message →